Friday, November 23, 2012

Use case - social 'introduction'

Screen_shot_2012-11-23_at_2
In this scenario, the telco ascribes some initial set of entitlements (view a customized TV lineup based on user profile & location) to a potential customer based on an identity held by some social provider like Facebook etc.

The likely goal for the telco is to convert this potential customer into a real (paying) one.

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